Back to Portfolio
Case Study
Apex CRM Platform
A fully customized enterprise CRM designed to automate sales communication pipelines.
Metrics Achieved340% Sales Efficiency Increase
The Challenge
The client was losing 40% of their inbound sales leads due to manual pipeline entry delays and slow response rates on email requests.
Our Solution
We engineered a next-gen custom CRM platform with dynamic pipeline filters, automated lead distribution algorithms, and database indexing optimizations.
Key Results & Metrics
- 340% increase in lead conversion velocity
- Zero lead loss reported over 6 months
- Under 200ms latency on dashboard charts analytics
Technologies
Next.js
PostgreSQL
Prisma
Redis
Tailwind CSS